Animals in the United States

aquaria savage x fenty :: Article Creator

Rihanna Casually Paired A Gold Corset With $30 Boxers For A Night Out

We may receive a portion of sales if you purchase a product through a link in this article.

If you own an intimates empire, one can safely assume you'd be a lingerie connoisseur. One such person is Robyn Rihanna Fenty, who constantly releases new underwear through her label Savage X Fenty and proudly models her favorite wares.

Proving she's the best ambassador any brand can ask for, the "Diamonds" songstress doesn't miss an opportunity to flaunt her intimates. Whether she's starring in nearly naked campaigns or wearing them on magazine covers, she always highlights her Savage X Fenty drawers. That doesn't stop when she's off-duty. Her latest look is a prime example.

Rihanna's Bustier & Exposed Boxers Look

On Monday, Nov. 11, the Fenty Beauty mogul went to dinner at Giorgio Baldi, her favorite Italian spot in Santa Monica, California. As is typical for Rih, even dinner at her go-to local haunt merits an ultra-stylish 'fit. (After all, this is the same A-lister who pulled up to a Target in a fur coat.)

Rihanna wore an iteration of her signature "casual" look. She wore ultra-low-rise baggy jeans and paired them with a saucy satin gold corset, which she wore as a top. Instead of baring her midriff, as most other low-rise aficionados do, she covered hers by pulling her underwear up and having them peek out above her jeans.

The entrepreneur's choice undies? Satin boxers from Savage X Fenty, of course.

Rihanna wears a gold coat, gold corset, and jeans.

The Hollywood Curtain / BACKGRID

For those who've never given boxers a go, stringy thongs aren't the only way to rock the exposed undies trend. Take a cue from Rih and try out the boxer look. Her pair goes for $29.95 and is still available to shop.

Savage X Satin Boxers

Savage X Fenty

Savage X Satin Boxers

Sizes XS-4X

$30

See on Savage X Fenty

S/O To Her Statement Coat

In true Rihanna fashion, she added a truly eye-popping statement piece: her gold fur coat. The two-toned topper featured a golden sheen on the outside and lush brown fur on the inside.

Keeping to her blue-and-gold theme, she accessorized with more azure hues. She went the denim-on-denim route (in a non-cheugy, non-Canadian tuxedo way) and clutched a monogrammed Nano Speedy Louis Vuitton in denim. Even her choice of footwear, PUMA sneakers, was in a cool blue hue.

Rihanna wears a gold coat, gold corset, and jeans.

The Hollywood Curtain / BACKGRID

Briefs Have Her Approval

Like her thongs and sheer lingerie, Rihanna is slowly adding briefs into her regular undies rotation. In July, she was spotted rocking the same style MO, flaunting inches of her bedazzled panties under low-rise jeans.

Rihanna wears an all-black look.

BlayzenPhotos / BACKGRID

So good.

Get Even More From Bustle — Sign Up For The Newsletter

From hair trends to relationship advice, our daily newsletter has everything you need to sound like a person who's on TikTok, even if you aren't.

Subscribe to our newsletter >

Savage X Fenty Launches In Nordstrom — Including A Padded Bra That 'Feels Like Butter'

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.

Savage X Fenty has expanded beyond the online sphere and has entered retail stores with its first-ever partnership with Nordstrom. Founded by Rihanna, the lifestyle brand has typically been available exclusively through the brand's website, but this new partnership will give fans additional outlets to secure Rihanna-approved lingerie, loungewear and sportswear on Nordstrom.Com.

Mark Your Calendars: Amazon Announces Dates for Black Friday & Cyber Monday 2024 11/14/2024

Explore

See latest videos, charts and news

The partnership launched online and across the U.S. On Aug. 1, which means you can stock up on bestselling styles and new athleisure from Nordstrom.Com. That includes the popular demi padded bra that shoppers have been saying is so comfortable the material "feels like butter."

The benefit of the brand expanding to Nordstrom goes beyond having another spot to pick up Savage X Fenty styles, members of the Nordy Club can now earn rewards for their purchases. Plus, shoppers can head to Nordstrom retail locations to check out the pieces in person before adding them to their carts.

Keep reading to stock up on top-rated styles.

Soft N' Savage Padded Demi Bra

Fans can't get over how comfortable Savage X Fenty's padded bra feels, with one shopper even claiming "it feels like I'm not even wearing [a bra]." The coziness is likely due to the brushed tricot fabric that gives the bra a soft feel, while the demi padded interior uses a "marshmallow" foam that's both supportive and plush.

Savage Not Sorry Lace Cheeky Panties

Right now you can take advantage of Nordstrom's three-for-$36 deal that'll score you three pairs of underwear — including this elegant floral lace style for just a little over the cost of one pair. If you're a fan of the cheeky panties, they come in two colors: black and white and feature scalloped edges with a stretchy nylon material that's lightweight and breathable.

Seamless Scoop Neck Bralette

Prefer to keep things simple? You'll want to snag this seamless bralette as a layering piece. Featuring a smooth and stretchy material, the bralette comes with a scoop neckline to wear under lower-cut tops. It has a length that typically hits under your ribcage, making it versatile enough to go from a bra to a crop top.

Signature Script Slip

Dress up your nighttime attire with this seductive slip dress that comes in a soft lavender shade or simple black. Though it comes in a sheer lacey material, you'll notice the brand's logo decorating the fabric, while the small side slit allows you to move with ease.

For Savage X Fenty, partnering with Nordstrom was more than just giving fans more options to shop, it was also to help introduce the brand to a new audience.

"We're thrilled to partner with Nordstrom to bring Savage X Fenty closer to our shoppers and cultivate new relationships with Nordstrom's highly engaged, loyal customer base," said CEO of Savage X Fenty Hillary Super in a press release. "This collaboration represents our ever-evolving commitment to bringing innovation, inclusivity and accessibility to shoppers nationwide."

For more product recommendations, check out ShopBillboard's roundups of the best cargo pants, corset tops and matching sets.

Savage X Fenty: Why Sex Still Sells In Women's Fashion

Rihanna models her Valentine's collection for Savage X Fenty

Modern fashion has taught us that the line between the empowerment and the objectification of women is a difficult one for brands to tread.

So how lucrative is it to market women's clothing using sex in a post-#MeToo era?

When done right, incredibly.

Take the online retailer TechStyle Fashion Group, for example. Its annual revenue topped $750m (£574m) last year after adding Rihanna's Savage X Fenty label to its range.

The singer's clothing business has made waves in the fashion world by calling for inclusivity, diversity and taking fashion into the streaming age by striking a deal with Amazon Prime.

And the key to its success has been the way it puts female desire at the forefront, says Olga Mitterfellner, fashion marketing and management lecturer at The London College of Fashion.

It's about making women look good in their own eyes, not the eyes of someone else.

"Everything that the brand is doing is actually old school, but sold really well to young people and at the right time," she says. "The female gaze is as old as Delilah, Cleopatra, Agnès Sorel [sometimes called the first official royal mistress] and Madame de Pompadour. But it is great to remind the next generation that they have choices, power and control over who they are and want to be."

Rihanna's lingerie line has been celebrated for capturing the female gaze

There has been a movement in fashion toward female empowerment and inclusivity, enabled by social media, she believes.

"The open exchange between individual consumers through social networks has given them a channel to let brands know what they really think and want," she says.

"I would say that people have always wanted inclusivity, but only now have brands found a way to make it financially lucrative on a large scale," she says.

"As with most products out there, fashion brands are selling hope and dreams, which is now the hope of empowerment and inclusivity. But that doesn't mean the customer actually will be empowered, fulfilled and feel included."

Allow Instagram content? This article contains content provided by Instagram. We ask for your permission before anything is loaded, as they may be using cookies and other technologies. You may want to read and before accepting. To view this content choose 'accept and continue'.

Accept and continue

She gives two examples to explain how the different approaches work.

"Fenty is marketing underwear with the idea that the woman is in control of her body, her love life and her choices," she says.

"Victoria's Secret for example is marketing underwear with the idea that she can get a man to control her body, her love life and the only choice she has is to look skinny and seductive or else she has no chance in life.

"Both brands promise power through lingerie, though, but one is outdated."

Victoria's Secret's owner, L Brands, has seen its share price slump as its famously sexualised advertising looked increasingly dated in the modern era. They rebounded sharply in January on the news that its boss (Mr) Leslie Wexner was in talks to step down - raising hopes of a fresh approach.

While the American brand once favoured among young women has notoriously refused to adapt to a new era of female customers, brands like Savage x Fenty, PrettyLittleThing and Missguided have been much more successful.

The key to their success has been simple: listening to customers, says 21-year-old Nottingham Trent University fashion graduate Lucy Legret.

And that doesn't mean shunning sexualised advertising altogether (though many, not just from older generations, might be happy to see less of it).

"I think the younger generation are desensitised to overly sexual advertising, it's all we've ever known," she says.

Lucy Legret says her generation is desensitised to sexualised advertising

"I think the best thing a brand can do is to understand that feeling 'sexy' is different for every woman. Not every woman feels their most sexy in heels and a tight dress, it's outdated," she says.

"Whatever makes us confident can make us feel sexy."

This sentiment is echoed by Emily, a 21-year-old who works for a fashion magazine. She says that brands can still sell provocative clothing to women - if they do it in the right way.

"I think women definitely value diversity, and want to see themselves reflected in the advertising of fashion brands they are buying from," she says.

"We want clothing that makes us feel empowered, with a focus on what makes us feel good - rather than just looking good for other people."

Emily cites OhPolly as a brand which treads the line carefully between empowering women to feel sexy in themselves, and promoting a specific ideal version of women which they can't ever meet.

"I've shopped at OhPolly a few times for your typical £10 night out bodycon dress, but I prefer to shop at other brands like Topshop, Boohoo or PrettyLittleThing because the clothing choices are a lot more diverse.

"If you look at their Instagram, even though the models are varied in terms of race, they do all look athletic and skinny which doesn't represent all women," she says.

But OhPolly also shows how hard it can be to get it right. It used to have a separate Instagram account for its pictures of plus-size models - a policy it ditched after a serious consumer backlash.

Accept and continue

"Some aspects of their advertisement for their Valentine's collection does feel like a late-night adult advert rather than fashion, but I think that if sexuality is framed as something empowering for women, and not just for the gratification of men, then it can still be used effectively to sell clothing," says Emily.

"I don't think brands should shy away from using sexuality to promote clothing. It doesn't have to appear as though it is objectifying women as long as it is marketed in the right way."

Fish and Amphibians